There is no class divide between the users of the iPhone and users of the phones that run on Android, per se. There is a perception that the iPhone is more expensive than its Android based counterparts. Now, while that might be true if you simply look at the initial investment cost of the handset, if you look at total cost of ownership…nothing could be further from the truth.
If you examine an iPhone, and then you look at the Android based phones that look exactly like an iPhone you will see they are close in price. Just not in value, performance and life-cycle.
The division is in the culture. Specifically the culture in which users from each side of the mobile landscape have been conditioned to view their respective technologies.
- iPhone customers shop on value: (experience/life cycle)
- Android users shop on numbers: (price/spec sheet)
It’s important to understand those discriminators. iOS users are also Apples customer. Android users, however, are not Google’s customer.
How the perceptions differ when looking at performance
It is an undisputed fact that the iPhone, in over-all performance especially in gaming performance, delivers a superior experience despite the disparity in hardware specs. This has been documented repetitively, especially in gaming and graphics intensive tasks and applications. Although some mobile professionals and enthusiasts are starting to understand this, it is going to take a while for the culture to catch up.
Just like it took a while for everyone to realize the earth was round.
We all know why this is. We all know why the engineering in Cupertino is more efficient than the engineering in Mountain View. No one likes to talk about it though.
It is called efficacy in engineering, or, “How effective is your hardware and software when deploying a user experience?” Many don’t understand that almost all applications that run on iOS only require 25% of the system resource…or RAM.. that their Android counterparts require. More simply stated: Unless your Android handset has 4X the system resource than the iPhone you are comparing it to…it is underpowered.
This is a truth that not very many Android owners will accept. But it is difficult to deny once you show them. Tap on the image below to see the video.
It is a fact that that Apple supports their customers better and the support is for a much longer time period than when compared to Google and their OEM partners efforts on Android. For example, the iPhone 4S was released 4 years and 2 months ago and is still supported by iOS 9.2.
4 years 2 months.
Android plastic has long since melted and disintegrated and has been trashed at 4 years and 2 months.
It is perception that the iPhone is ‘expensive’. iPhone life-cycle is leaps and bounds ahead…why?
- Because iPhone users are also Apple customers.
That’s the difference. It is culture, not class.
RESOURCE USE AND PERFORMANCE
The Android user tries to make the case as to why they decided to purchase and Android handset based on price and spec sheet, often times based on how much RAM the iPhone doesn’t have. The fact is: iOS applications only require 1/4 of the RAM that their counterpart Android applications need, as stated above. But the argument doesn’t hold weight when evaluated.
These show the disparity.
So math will tell you that if the Android phone doesn’t have 4X the specs (if you shop on that) of an iPhone…you aren’t getting the a comparable product.
In the end, the Android user gets somewhat robbed. Robbed of a great experience. They end up buying underpowered handsets (because of the resource requirement) and get served a mediocre experience, but are mentally convinced through the spec sheet and an under-researched decision that what they have is all there is.
It might not be this way for long, however. Android has become more and more efficient over the years, and there have been great strides taken and much effort exerted to overcome its operating system deficiencies. Migration from DalvicVM to ART (Android run-time) for example. It won’t be long before Google will get a hold of its integration inefficiencies with their OEM’s.